Reporting Specialist
London - 240 BF

Job Reference: L2B-IAC-08722

Location: London - 240 BF

Closing Date: 05/02/2020

Department: IM - Advance - Central

Division: Informa Markets

Informa Exhibitions is seeking a full-time Reporting Specialist for its Digital Reach team. The candidate will fill a key strategic role preparing data and analytics associated with the marketing of digital products. Success in this roll will require working directly in lead-gen and analytics-related applications to deliver data insights. This role will provide reporting support for client-facing programs and business-level needs, including lead generation and engagement metrics. The Reporting Specialist is responsible for ensuring reports and dashboards are created according to stakeholder and business needs.

  • Gathering program activity data, including: leads (possibly from multiple sources), downloads, video views, page views, visits/visitors, banner activity and promotional activity
  • Preparing visually compelling end-of-program summaries that highlight the quantitative and qualitative elements of the program
  • Working with the Program Management team to specify, develop, and implement new reports as required by the business
  • Producing detailed reports identifying key trends and patterns, interpreting data into practical and useful recommendations to support strategic objectives, identify areas for improvement
  • Support and maintain the businesses management information systems, liaising with other teams as necessary to ensure systems are optimized
  • Proactively working to monitor program performance utilizing database dashboards
  • Cleansing lead data based on program requirements
  • Good analytical skills
  • Strong Excel modelling ability
  • Knowledge of data visualization applications
  • Excellent communication and grammar skills
  • Intermediate knowledge of: Excel/ Pivot tables, Word and PowerPoint
  • Minimum BA/BS

 

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