Assistant Marketing & Communications Manager
Hong Kong

Job Reference: HKX-MAR-07823

Location: Hong Kong

Closing Date: 31/10/2019

Department: IM - Marketing - Central

Division: Informa Markets

ROLE SUMMARY:

Informa Markets (Food & Building team) seeks a customer-focused, diligent calibre to take up the position of an Assistant Marketing & Communications Manager. We run a couple of well-known international B2B trade shows in the market, inclusive HOFEX, ProWine Asia, Retail Asia Expo, Restaurant & Bar etc. This is an excellent opportunity for this candidate to work for a global company in the leading B2B trade exhibition industry as well as to develop one’s people management skills.    


PRINCIPAL DUTIES & RESPONSIBILITIES 

  • Plan and drive the execution of online and offline marketing & communication strategy across channels for tradeshow events   
  • Brainstorm creative ideas and concepts for marketing and promotion    
  • Participate in brand establishment of events and develop engaging and unique value propositions    
  • Monitor and keep track of advertising campaigns and different promotion initiatives 
  • Participate in brand building of various events and develop engaging value propositions   
  • Familiarize with their clients’ products and services, the target audience and their competitors’ activities   
  • Develop and execute digital marketing strategies to enhance customers experience journey  
  • Assist on promoting mini events and projects such as seminars, conferences, forums, customer surveys and so on.  
  • Coach and guide junior team members 
  • Work closely with internal parties, media partners, external vendors and clients for executions and maintain excellent relationship  

 

POSITION REQUIREMENTS:

  • Degree holder in marketing, journalism or relevant disciplines 
  • At least 5 years of solid and relevant experiences in marketing or event marketing  
  • Event management or similar project management experience is highly preferred    
  • Native English with excellent language skills (English and Chinese) is highly preferred 
  • A good understanding on current digital marketing trends & best practice across digital & new media sectors
  • Experience in managing web, email marketing and social media platforms will be an advantage
  • Experience in managing team members is an advantage 
  • Strong proficiency with MS Word, Excel, Powerpoint and Outlook
  • Responsible, hands-on, open-minded and able to work independently while demonstrate leadership 
  • Able to work under pressure and be multi-tasking for several projects within tight deadlines
  • Good interpersonal skills and excellent communication skills 
  • Candidate with more experiences could be considered as Manager. 

 

Back